Internet Marketing
Terms of Service Pages for Social Media Managers #SM
So, you want to manage a bunch of Social Media Networks? Maybe you want to organize your own small business accounts or maybe you are in the social media rat race and have multiple clients. The single most important first step is to get to know every platform’s Social Media Terms of Service pages. This…
Read MoreThe Four Marketing Quadrants of Tourism Marketing
Understanding the Four Quadrants of Tourism Marketing is key for maximizing marketing exposure of your website and social content. In my last post, Understanding the Search Buying Cycle for Travel and Tourism Marketing, I revealed the process of how people search online. Now, you’re ready to add this knowledge into your tourism website and structure your…
Read MoreUnderstanding the Search Buying Cycle for Travel and Tourism Marketing
The average internet searcher (Google, Yahoo or, Bing) tends to search about a dozen websites before they make a purchase or commit to a travel or tourism experience. This is relevant information to my clients to understand how potential customers make decisions online. This is tourism marketing 101, if you’re serious about reaching a broader…
Read MoreGet Found More! Fix your Tourism Website SEO
10 Common Website SEO issues in tourism based websites. Summer is here! The top money making season for all tourism based business is back for the next few months. Why are people not contacting you through your website though? Chances are pretty good that it is your website SEO that is causing most of your problems. I’ll…
Read MoreMy Top 3 Social Media Search Engines
What are people saying about you or your business on social networks? Social network search engines exist specifically to filter out common search engine results and show you what conversations are taking place around brands, people and topics across the world. Listed below are some of my favorite social network search engines that I use. Yet,…
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